http://saverinthecity.com/economy/pepsi-logo-worth-millions/ Thu, 19 Feb 2009 19:24:29 -0700 http://wordpress.org/?v=2.8.5 hourly 1 http://saverinthecity.com/economy/pepsi-logo-worth-millions/comment-page-1/#comment-7 Squawkfox Tue, 09 Dec 2008 18:24:25 +0000 http://saverinthecity.com/?p=143#comment-7 Soda drinks (called "pop" in Canada) are an interesting product as the market doesn't really grow. The way a Coke or Pepsi grows (as I recall from business school) is by taking market share from other soda companies. Perhaps the rebrand is a way to move some market share over. It's amazing how much money is involved in selling "brown sugar water." LOL Soda drinks (called “pop” in Canada) are an interesting product as the market doesn’t really grow. The way a Coke or Pepsi grows (as I recall from business school) is by taking market share from other soda companies. Perhaps the rebrand is a way to move some market share over. It’s amazing how much money is involved in selling “brown sugar water.” LOL

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